Where Ignorance Is Bliss


In the early days of automobiles, no one drove their cars during the winter because of the unreliability of  the machines. It was normal for car engines to stop working at low temperature. Moreover, the lack of roads was also an issue.

So, cars were put up on jacks, and dealers shut down their businesses during winter. Norval Hawkins (1867 – 1936), the first sales manager of Ford, related that one small dealer in South Dakota kept sending orders through the winter months. In his words, the man was a “big, awkward, gangling, farmerlike youngster who confessed that he just didn’t know that he wasn’t supposed to sell cars in the winter time!”

This gave Hawkins an idea. He also pushed his own dealer organization to continue selling cars during winter. Incidentally, at the time, new manufacturing techniques and technological advancements had significantly improved the quality of car engines and more roads were being built. Hence, people buying and driving cars during winter slowly became the norm. After a few years, January became the peak month for selling cars.

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My name Edmark M. Law. I work as a freelance writer, mainly writing about science and mathematics. I am an ardent hobbyist. I like to read, solve puzzles, play chess, make origami and play basketball. In addition, I dabble in magic, particularly card magic and other sleight-of-hand type magic. I live in Hong Kong. You can find me on Twitter` and Facebook. My email is edmarklaw@learnfunfacts.com

8 thoughts on “Where Ignorance Is Bliss

      1. Perhaps, one of my great dichotomies, is that Hong Kong is my favorite city. As much as I like the calm and tranquil possibilities of a creative life I desperately seek to live, I loved Hong Kong. Of course, this was the Hong Kong of the late 80s. I haven’t been since.

        Liked by 2 people

  1. And here we are. And people still don’t know how to drive in the winter!
    But Ford has taken a step backward with their Fusion AWD, as my husband recently discovered. For some unknown reason, they equipped the cars with low-profile tires, which are not appropriate for winter weather and which have a tendency to split if a pothole is hit. The tires can’t simply be replaced by all-weather tires because the wheels themselves are different. Hence, hubby had to buy a FWD Fusion instead of the AWD one he really wanted because he drives at high speeds in winter weather and couldn’t take a chance on those tires, and he didn’t want an SUV. This did not make him happy.

    Liked by 2 people

      1. I don’t think it was cost-cutting. I think it was because the low-profile tires look cool on that car. Apparently, no one considered that cars sold in climates with harsh winters would need tires made for that weather. But then again, who needs AWD in sunny, dry climates? Ford really messed up on that one.

        Liked by 1 person

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